Brand presence, on a new level.
FAKRO is a dynamic force in the roof window and loft ladder industry, capturing around 15% of the global market. As one of the UK’s fastest-growing manufacturers, they deliver innovative products backed by unrivalled support services.
By partnering with an expert marketing agency to roll out targeted SEO and PPC strategies, FAKRO was able to transform its online presence, driving serious revenue growth.
Status quo.
Let’s dial up that online performance.
FAKRO approached us to enhance the performance of their RW4Y website. Our mission was to boost their revenue and average order value while driving down cost-per-click.
Our expert SEO team conducted in-depth keyword research and implemented on-page optimisation to enhance FAKRO’s visibility. We captured users across both the informational and transactional ends of the funnel, leading to higher-quality traffic.
We designed targeted PPC campaigns that maximised conversions while reducing costs per click, driving valuable traffic to RW4Y that achieved direct and assisted conversions.
With our experience in marketing for manufacturing, we delivered tailored strategies that aligned with their industry needs. The results? A remarkable 26.78% increase in revenue compared to the previous year, and a reduction in the cost per sale.
Enhanced SEO strategy.
By ramping up content optimisation and focusing on high-intent transactional terms, we effectively captured users across both the informational and transactional ends of the funnel. This approach led to higher-quality traffic and a revenue boost.
Dynamic PPC campaigns.
FAKRO’s customers better. By optimising ad spend and continuously refining targeting strategies, we maximised conversions while reducing costs per click, driving valuable traffic to RW4Y that achieved direct and assisted conversions.
Precision performance tracking.
Armed with cutting-edge analytics tools, we kept a close eye on how our SEO and PPC efforts were doing. Our data-driven approach helped us make real-time adjustments, ensuring FAKRO’s revenue and visibility kept climbing.
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year on year growth in checkouts.
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boost in revenue.
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